Lexa is a luxurious, 68 metre superyacht designed by Newcruise & Frank Neubelt. Zebra was commissioned by the owners of the yacht to create the visual identity system along with the accompanying branded collaterals. This included everything from the yacht badging, crew uniforms, bath robes, towels and even branded toiletries.
The overall identity needed to have a luxury feel and had to fit well with the sophisticated, sleek lines of the yacht’s design.